Who is it for?
This handbook is really for anyone who want to get started on building a scalable growth engine. You’re ideally a startup or corporate venture within e-commerce, software-as-a-service or a consumer app.
- Building your growth team
- The growth process
- Acquire: tools, channels, automation
- Boost: nurturing leads, retargeting and more
- Convert: behavioural theories, user experience, A/B-testing
- Delight: onboarding, aha moments, gamification, service, up & cross-sell
- Desifer Growth Lab